Robert Gaston : Portfolio Contact Robert Gaston
ROBERT GASTON

6400 OLD OAK RIDGE RD. #J23, GREENSBORO, NC 27410
TEL: 336.676.4196 EMAIL: GRAFIXMAN12000@YAHOO.COM

Award-winning graphic designer with a proven track record for creating effective marketing materials that contain a clear and compelling message. Former instructor at the International Academy of Merchandising & Design in Tampa, FL. Expertise in developing strong brand awareness. Comfortable working independently or in collaboration with a creative team. Excellent at creative concept, idea execution, big picture thinking and dynamic visual communication.

HIGHLIGHTS

  • Created a national advertising campaign for Worldwide Beverages, a new bodybuilding drink line (marketed exclusively through trade pubs like Flex and Ironman) that rose to number 2 in its market within 8 months
  • Designed packaging and all retail trade advertising for Protein Revolution, a low-carb health food bar to compete against Atkins’ Advantage. Product grossed over $3 million in its first 4 months
  • Awarded 1st Place by the Tampa Bay Ad Federation in the categories of Vehicle Signage and Full-Color Catalog Design for client Sacino’s Formalwear
  • Won 1st Place recognition in the B2B category from the Southeast Chapter of the Direct Marketing Association for concept and design on corporate self-mailer for All Brands Vending Corporation

MARKET AMERICA

INTERNET MARKETING & PRODUCT BROKERAGE COMPANY, GREENSBORO, NC. 2011- PRESENT.
LEAD DESIGNER - HEALTH & NUTRITION DIVISION

  • Produce two international monthly publications
  • Create all print advertising for Health & Nutrition Division covering both U.S. and markets abroad
  • Collaborate with managers, graphic designers, translators, copywriters, editors, web designers, and photographers
  • Design company annual reports, catalogs, posters, convention graphics, product packaging, billboards and more

Q2 CREATIVE

GRAPHIC DESIGN COMPANY, TAMPA, FL. 2009–2011.
DESIGN CONSULTANT

  • Produced corporate image and marketing materials for start-up business in all print and online media.

  • Involved in every aspect of projects from initial brief to launch.

  • Handled creative direction on all website projects

  • Provided graphic fulfillment of client needs including logo design, corporate image packages, banner ads, Flash presentations, media kits, and more.

ORAL DELIVERY TECHNOLOGIES, LLC

PHARMACEUTICAL COMPANY, PALM SPRINGS, FL. 2006–2009.
GRAPHIC DESIGNER

  • Developed the look, feel, and language of the Actijube brand.

  • Completed corporate website for Oral Delivery Technologies through in-house collaboration, achieving thousands of dollars in savings on outside fees.

  • Provided creative direction for layout, photography and website development.

  • Projects include advertising campaigns, packaging design, trade shows, product displays, high-end brochures, P.O.P., website design, and web banner ads.

VITALSTATE SPORTS NUTRITION

BOYNTON BEACH, FL 2003–2006.
GRAPHIC DESIGNER

  • Provided creative vision, concepts, layout, logo and packaging design, and produced all national print advertising for 6 product lines


MET-Rx/REXALL SUNDOWN

SPORTS NUTRITION DIVISION, BOCA RATON, FL 2000–2003
GRAPHIC DESIGNER

  • Created sales promotions, POP and national advertising for over 70 different products within the MET-Rx brand. Lead 6-person in-house creative department.

WORLDWIDE SPORT NUTRITION

LARGO, FL 1999 –2000
GRAPHIC DESIGNER

  • Handled concept, design, copywriting and print production on all Pure Protein and Worldwide Bio-Engineered Beverage ads

EDUCATION

University of Maryland

Art Institute of Pittsburgh, A.A. in Visual Communications